About Us
We believe in business driven by purpose. Our purpose is to make early kids education fun.

We are game developers. We are content creators. We are story tellers. We are visual artists and musicians. But most of all: We are a team that wants to bring all of these aspects together in order to create interactive experiences for kids that are both educational and fun.

We are also a business. But creating products for kids means you need to do business differently. Privacy is key, gathering only necessary information and keeping it secure is one of our focus areas. Monetization needs to be adapted as well - we don't show any ads, we don't sell data, and we don't have in-game currencies or hidden in-app purchases that parents need to be worried about.

Holding these principles as our core values, we are aiming to create unique experiences for children that are as educational as they are fun. We want to gain the trust from parents, knowing that whenever there is a Primed Kids product: It will be safe, it will be educational, it will be fun.

It will be quality screen time for kids.

core principles

Our Approach

When kids pick up a tablet or a smartphone, the content they consume should hold educational value. We work together with educators to uphold that standard.
Kids learn best through emotion. Making sure that our products are fun to use with an immersive story and characters that are unique, learning comes naturally.
Kids need a safe learning environment and parents need peace of mind. Our products are all safe for kids to use and constantly reviewed for best practices.
Try it yourself.
Get a feel for the kind of educational experiences we develop for kids — and fall in love with our characters.
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